The Client
Artificial Grass and Turf Solutions are a family run business in Bedford, providing the supply and installation of artificial grass for a range of applications; domestic, commercial, events & exhibitions.
The Brief
After having issues with a previous agency, AGS asked Shynee to completely re design and optimise their website. We needed to re write copy for every page of the site, ensuring SEO was at the forefront of our minds.
Along with web design and SEO, we also were asked to take over their social media channels, and to create blog posts on a monthly basis.
Our Approach
We worked with the client to decide on the locations they wanted to focus on for SEO, along with the keywords they wanted to appear for. Our copywriters created dedicated, specialised content for the entire website that was focused on attracting business from our key areas.
We ramped up the social media usage, posting once daily, and more often for special events.
We utilised boosted posts on Facebook, to reach the people in our target locations with unique content that would lead to engagement.
Incorporating a lot of images and videos was something we focused on to increase awareness of our client’s quality and services.
The Result
Artificial Grass Solutions had the busiest January and February they have ever had, booking and enquiries through social media increased dramatically and calls/emails from our target areas increased noticeably!